What You'll Discover In This Episode:
We’ve all fallen victim to poor scheduling at one time or another. Surely you’ve waited to be seated at your table despite your restaurant reservation being over half an hour ago. Poor scheduling has been normalized in many industries. We like the food, employees, or atmosphere enough that we’re willing to wait no matter how uncomfortable the benches in the lobby. We often allow our time and schedule to be disrespected because we’ve come to expect it.
When I take my aunt to her doctor’s appointment, I expect it to take half a day, even though the appointment itself will likely take only 30 minutes. That’s because history and my experience with her doctors tells me that will be the case.
So I ask… have you normalized poor scheduling in your business? Have your clients come to expect that you’ll start meetings with them late? Are they dealing with no call-no shows? Last minute cancellations? Asking to reschedule in the eleventh hour? Forgetting to confirm? Showing up unprepared? Showing up but you're so exhausted from your previous appointment that you can’t give them the focus and service they deserve?
If chronic poor scheduling has become an issue in your business, let me tell you… you’re business had better be incredibly niche or you had better offer an obviously superior product or service to all of your competitors out there, otherwise you’ll suffer the hidden costs of poor client scheduling and slowly but surely, they will make a big, negative impact on your business and bottom line.
In this episode of the Small Business Straight Talk Podcast, I lay out two poor client scheduling stories that happened in real life recently and talk about making smarter client scheduling decisions so you can prevent the negative costs poor scheduling can have on your business.
