What You'll Discover In This Episode:
Ah, sales.
No matter what kind of business you’re in, being sales savvy is a must. I don’t care if you sell Tupperware, books, houses, coaching sessions, or speaking engagements. If you’re in business, you’re in it to make a profit and that means you must know how to sell your offerings and do it well.
Sales is the lifeblood of your business. It keeps clients knocking on your door and the revenue flowing in. Unfortunately, it doesn’t come easy for everyone. It certainly didn’t come easy for me. I read a number of books, blogs, and articles and listened to podcasts about selling but I wasn’t able to meet my ambitious sales goals.
I knew radical measures were needed so I went all in and hired a sales coach. She let me know where I was stumbling and taught me how to escalate my sales in a structured format that made sense for my business. My investment in truly learning how to sell is paying off in dollar signs as I get closer and closer to my goals.
In this episode of Productivity Straight Talk, I sit down with my very own sales coach, Sales Maven Nikki Rausch. Nikki walks you through the structure of her Selling Staircase which you can use to easily, seamlessly, and naturally move your clients to the place where you exchange products or services for dollars (i.e., make sales!). I’ve been using her structured system to successfully get off my plateau of slow growth. Now I’m landing more clients and seeing my revenue climb.
Learning how to sell, beyond the fundamentals of sales, can only benefit you and your business. So, what are you waiting for?
Episode Links & Resources:
About Guest:
Founder and CEO of “Sales Maven”, an organization dedicated to authentic selling, Nikki Rausch has the unique ability to transform the misunderstood process of “selling.”
With 25+ years of experience selling to such prestigious organizations as The Bill & Melinda Gates Foundation, Hewlett-Packard, and NASA, Nikki shattered sales records in many industries, receiving multiple “top producer” awards along the way.
Today, entrepreneurs and small business owners from a wide range of disciplines hire Nikki to show them how to sell successfully and authentically, without being pushy or “salesy.”
An engaging and sought-after speaker, she shares the secrets of her sales success through illuminating keynote addresses and business-changing workshops. Her robust Sales Maven Society ignites game-changing outcomes for clients.
Nikki’s has written two books “Buying Signals” and “Six-Word Lessons on Influencing with Grace.”
