06 | Experiment Aborted

00 | Welcome to the Accidental Business Owner Podcast

What You'll Discover In This Episode:

  • How I Came Up With The Experiment
  • What The Data Showed
  • Why I Aborted The Mission
  • How I Plan To Move Forward
  •  What That Means For You 
  • So Much More!

Data doesn’t lie.

When data feeds back something different than your hypothesis, it’s really important to listen and not judge it.

As you may be aware, I tried a big experiment in my business this summer. An experiment that took up a lot of my team’s and my time, energy, focus, and money.

I was excited about this experiment. It could open up so many possibilities and I hypothesized it would result in positive outcomes and provide lots of valuable intel.

A few weeks into the experiment, it was clear the experiment was a bust. At first I tried to read between the lines of the data. I tried to justify the data. I thought, “No, that can’t be right.” But it was right. Again, data doesn’t lie.

Every week following, the data kept telling me the same story which demanded I swallow my pride. I made the difficult decision to cut the experiment short and pull the plug.

It would have been irresponsible of me as a business owner to keep throwing good money after bad… to keep using my team’s time, energy, focus on tasks that weren’t bearing any fruit…  to keep working on a project that wasn’t in alignment with my goals for the summer or my vision of success. The opportunity cost was too great to continue the experiment.

Mission aborted. 

But it wasn’t for naught. 

I learned some valuable business lessons along the way. Lessons I’m eager to share with you.

In this episode of Accidental Business Owner, I take you behind the scenes of an experiment I tried in my business to better serve my clients, discuss some lessons I learned along the way, and let you know what’s next.

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Amber De La Garza

About the author

Amber De La Garza is The Productivity Specialist! Amber is a sought-after coach, trainer, speaker, writer, host of the Productivity Straight Talk Podcast, and creator of Leverage Lab®. She works with small business owners to improve their time management and elevate their productivity to maximize profits, reduce stress, and make time for what matters most!

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